Tag Archives: content marketing
A “No Bullshit” Guide to Social Media with Jason Falls & Erik Deckers
October 4, 2011Welcome back to Content Marketing & Merlot! After a brief hiatus, Brody and Jayme are back with a big announcement and a very insightful interview with Jason Falls and Erik Deckers on how to use social media to actually make money with their new book, “No Bullshit Social Media”. Continue reading
Should a College Grad Manage Your Social Media? Aha Moments with Ahava Leibtag
July 14, 2011In episode #5 of Content Marketing & Merlot, Brody & Jayme discuss whether companies should consider hiring recent college grads to manage their social media presence and Ahava Leibtag shares some content marketing lessons from the world of Healthcare. Continue reading
Joe Pulizzi Interview: Content Marketing Mistakes, Sex and the Color Orange
June 24, 2011In episode #4 of Content Marketing & Merlot, Brody & Jayme talk about the recent story of the Alamo Drafthouse, how they turned a flaming voicemail message into a PSA, and then an interview with Joe Pulizzi dives into the challenges we’re facing as businesses in this new world of content marketing. Continue reading
Episode 2: I Just Need a Hammer
April 18, 2011Welcome to the 2nd episode of Content Marketing & Merlot, with your hosts, Brody Dorland and Jayme Thomason! In this episode we review Erin Kissane’s new book, The Elements of Content Strategy, we discuss Edge Shave Gel’s “Anti-Irritation” campaign and talk social media management platforms with Kevin Magee of Expion. Continue reading
Episode 1: Content Marketing & Merlot – Past, Present and Future
February 9, 2011Welcome to the flagship episode of Content Marketing & Merlot! We’re really excited to deliver the latest in content marketing strategy, tips, tools and stories from industry experts who are making it happen! To listen to the episode, click the play … Continue reading
